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December 2014

Marc Loftus

Marc Loftus is the Senior Editor and Director of Web Content for Post Magazine. He has been with the monthly publication since 1992, reporting on new technologies and creative techniques relating to film, television and commercial post production. In that time, he has witnessed the transition from linear to nonlinear, analog to digital, stereo to surround, SD to HD, tape-based to file-based, and 2D to 3D. Marc is a graduate of The New York Institute of Technology.



mloftus@postmagazine.com
Authored Articles
Outlook 2015: Ollin VFX's Charlie Iturriaga - 'LA is no longer the center of VFX industry'
Published: December 16, 2014

LOS ANGELES — Charlie Iturriaga is a VFX supervisor with Ollin VFX (www.ollinvfx.com), which has locations in Los Angeles, Mexico and Vancouver. The studio has nearly 70 artists working across its three locations and regularly contributes to feature films. Its credits include The Last Airbender, Tron: Legacy, Her and  The Curious Case of Benjamin Button. They have also been providing VFX services for Netflix’s  House of Cards since the show debuted three seasons ago.
Primetime: FX's 'American Horror Story: Freak Show'
Published: December 9, 2014

FX has built a loyal fan base with its American Horror Story, which maintains the same core cast each season, yet completely changes its storyline. Now in Season 4,  American Horror Story: Freak Show is set in Jupiter, FL, in the early 1950s, where Elsa Mars’ (Jessica Lange) small traveling show has set up camp. The carnival is seeing increased competition by a new medium — television — which allows audiences to stay at home and be entertained in their own living rooms. This pressures the show to come up with new acts and fresh talent that will draw customers. 

Post Party 2014
Published: November 21, 2014

NEW YORK — Post Magazine celebrated its 29th Birthday on November 12th, with a party at Stitch in Manhattan. Many thanks to our sponsors: AlterMedia, Audio Network, Blackmagic Design, Harbor Picture Company, JMR and Sim Digital. And thanks to those who contributed to our generous raffle: Artisans Public Relations, Facilis Technology, G-Technology and Videoguys. 

Check out all the photos from the event, as well as special videos from the party that look at some of the latest technologies from our sponsors.
Content and Communications World 2014
Published: November 13, 2014

NEW YORK — Content and Communications World (CCW) took place at the Jacob K. Javits Convention Center in New York City on November 12th and 13th. Here's a look at what Post saw on the show floor.
Animation: 'The Book of Life'
Published: November 10, 2014

Reel FX continues to build upon its original, CG-animated film credits, this time with the new feature The Book of Life, which hit theaters nationwide on October 17th. Last year at this time, the studio released  Free Birds, its first entirely-CG-animated, stereo 3D feature. The Dallas studio used its experience to fine-tune its workflow, making it even more efficient for the latest project, which stars Zoe Saldana (Maria), Channing Tatum (Joaquin) and Ron Perlman (Xibalba), along with Christina Applegate, Diego Luna and Ice Cube.
Open House: Sound Lounge
Published: November 7, 2014

NEW YORK — Post recently took a tour of audio post house Sound Lounge (www.soundlounge.com) in NYC. The studio specializes in sound design and mixing for commercials, but also has facilities for long-form work, including independent films.

Music Video: Metal Blade shoots at YouTube LA
Published: October 21, 2014

AGOURA HILLS, CA — Metal Blade Records (www.metalblade.com) recently produced and posted a new music video for the heavy metal band Goatwhore. The Nocturnal Conjuration of the Accursed video was shot at YouTube LA by Metal Blade’s Vince Edwards, who went for a gritty, unpolished look, underscoring the band’s heavy-yet-sharp sound.
Workflow: Gone Girl's 6K challenge
Published: October 8, 2014

20th Century Fox’s new film Gone Girl hit theaters on October 3rd, and is one of the first films to have been shot with Red’s 6K Dragon camera. Directed by David Fincher and based on Gillian Flynn’s bestseller,  Gone Girl looks at secrets within a modern-day marriage, and whether they could have lead Nick Dunne (played by Ben Affleck) to have a hand in the disappearance of his beautiful wife, Amy (Rosamund Pike). The film also stars Tyler Perry and Neil Patrick Harris.
VFX: 'Sin City 2 - A Dame to Kill For'
Published: August 23, 2014

VANCOUVER — Prime Focus World recently teamed up with director Robert Rodriguez and his Troublemaker Studios on the new film, Sin City 2: A Dame to Kill For. The studio served as the exclusive visual effects and 3D conversion partner for the film, which is based on Frank Miller’s graphic novel.
Primetime: Discovery's 'Alaska - The Last Frontier'
Published: August 19, 2014

HOLLYWOOD — Discovery Studios, the full-service production company within Discovery Communications, is in production of Season 4 of the popular program, Alaska: The Last Frontier. The show has been nominated for two Emmys under the “Unstructured Reality Program” and “Reality Cinematography” categories, and follows the Kilcher family, who live on a 600-acre homestead in Alaska. For four generations, the family has lived off the land in a subsistence lifestyle.  Much of the program details the preparations the family makes to survive the brutal Alaskan winters. 
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