Boring’s extensive sales experience includes serving as director of California sales for Avid, where he exceeded company growth expectations while managing multiple large-solution implementations. There, he also organizing industry events to showcase the company’s technology, and initiated and completed a demo facility in Burbank. He also operated his own systems integration and reseller business, HomeRun Media, through which he established partnerships with manufacturers and completed projects for media companies such as Technicolor, ADS Hollywood, NGTV, TV Guide, HGTV, SiTV, and Sony Pictures Entertainment.
Sohonet’s Media Fabric
Sohonet has launched Media Fabric, a suite of managed infrastructure solutions for film, television and post-production, designed to simplify the growing complexity behind modern workflows.












