Joel Holland
Founder and CEO
VideoBlocks
Reston, VA
www.videoblocks.com
2015: Finally the Year of Ultra HD 4K
Ultra HD (4K) has been around for years, but 2015 will finally hit a tipping point that will bring widespread adoption in the consumer market. This is why:
1. Creation tools are bountiful and affordable. Virtually all camera manufacturers now offer devices that can capture 4K content, including affordable mainstream players like GoPro, with the recently released GoPro 4.
2. 4K/Ultra HD TVs will drop under $1,000. The first adopter wave is almost complete, and once the holidays are over, 2015 will see heavy discounting on 4K TVs across the board. By the end of the year, standard HD TVs will be moved to the background (much like 720p was when 1080 came out). Curved TVs will be joining 3D in the deadpool as a failed gimmick. With higher resolution will come larger screen sizes. 85 inches will become the new 42-inch.
3. Ultra HD programming will start becoming mainstream. Since traditional TV broadcasters will not be offering 4K content any time soon, it’s all about streaming providers: Amazon, Netflix, Hulu and YouTube will beef up their Ultra HD offerings in 2015.