NEW YORK CITY - Production studio Identity (https://identityid.com) continues to ramp up its tabletop capabilities and expand its roster of talent with the recent addition of tabletop director Kevan Bean.
Bean is skilled in high-speed cinematography, liquid dynamics and in-camera effects. Throughout the course of his career he has contributed to Super Bowl spots and commercials for McDonald’s, Subway, Burger King and Olive Garden.
“Kevan brings a fresh, innovative approach to tabletop filmmaking that aligns perfectly with Identity’s vision,” states Identity owner/executive producer Joe Masi. “Kevan’s innovative techniques will enhance our client offerings and his expertise will push creative boundaries, enhance our production capabilities and evolve into a long-term partnership.”
“Tabletop has undergone a remarkable evolution,” adds Bean. “The fundamentals of capturing food in a way that feels intimate, sensory and appetizing remain unchanged, but the tools and techniques have advanced dramatically. Advances in motion control, high-speed cinematography and CGI have expanded the possibilities, allowing us to craft more immersive and emotionally resonant experiences. Yet, at its heart, tabletop remains an art form grounded in nature and authenticity, where sensitivity and storytelling are key to making the work truly stand out.”