CULVER CITY, CA — Creative marketing agency Compadre (www.hicompadre.com) has promoted Brent Lang to director of business development. He was previously a producer at the agency, a role he’s held since its launch in 2019. As director of business development, Lang will be responsible for identifying and developing opportunities for the agency’s core capabilities in brand strategy, marketing, design and production for clients in entertainment, technology, health & wellness, sports and beyond.
Lang started his career as a production coordinator, working on a range of TV shows and films, including Glee, Veep, and the Happy Madison movies, including Grown Ups 2 and Just Go With It. He also writes, directs and produces his own indie films and content with his brother. Lang joined Compadre as a producer in 2019 after working in the art department at ABC Studios on the network drama series Grand Hotel. Prior to that, he was an associate producer at Digital Kitchen.
“With his deep knowledge of production, great people skills and incredibly-positive attitude, Brent is the perfect fit for this position,” says Robert Blatchford, Compadre co-president. “Not only does he have a tremendous understanding of the nuances of our business, but also the big-picture needs of our clients, as he is constantly problem-solving and finding new ways to add value to what we can achieve as an agency.”
“Being a part of the Compadre team since we launched and helping build this agency from the ground up has been a rewarding experience,” adds Lang. “It’s like witnessing an entire city being built -- and there's still a whole new world around it to explore as we look to push the branding and marketing initiatives of our clients into the future.”