LOS ANGELES — LA-based production company JOJX has launches JOJX Studio (https://jojx.co/studio), a creative studio featuring a unique roster of international artists and design collectives. JOJX Studio’s mission is to create bold, cutting-edge digital and CG-driven commercial and direct-to-brand content for select clients.
The launch comes at a moment of rapid industry change that’s being accelerated by the COVID-19 pandemic. The new studio builds on JOJX’s founding premise to “focus on the next generation of talent spearheading contemporary ideas in media culture, and to collaborate with brands on a global scale”. Nine artists and studios comprise the inaugural JOJX Studio roster, including First Things, the partnership of UK-born and NY-based design director Matt Whitewood. Antar Walker is a multidisciplinary designer and director, and The Dink is a designer and animator based in London.
The roster also includes Yambo, a CGI-driven design studio offering vivid graphic solutions; Aixsponza, comprised of designers and self-professed technology geeks who produce animation; Frame, a Copenhagen-based motion design studio with a nordic flavor and an international footprint; NotReal, a multidisciplinary creative studio focused on art direction and animation, based in Buenos Aires; and XK, an London-based design and motion practice.
“These artists and small companies are based all over the world and each offers their own remarkable and distinct insight into the art and technology of animation and CG,” explains Joe Care, EP and partner at JOJX. “Our aim with JOJX Studio is to be competitive the world over by enlisting the viewpoints of diverse cultures and experiences.”
For EP and partner Jackson Morton, the creation of a digital studio echoes his personal experience with the form, which began in childhood. His parents founded the animation studio Cucumber and invented the iconic Max Headroom character.
“Animation, CG, and mixed media have always been near and dear to me,” says Morton. “The recent increase in popularity and demand for CG and mixed media concepts has driven my interest to new heights. At JOJX we are passionate about serving the needs of our evolving industry in a creative, impactful, and efficient way. From that drive, JOJX Studio was born.”