SEATTLE — Erin Serletic has joined design and production studio The New Blank (https://thenewblank.com) as executive director of client partnerships. Her previous experience includes tenures at design and branding firms Capacity and Trollbäck+Company. In addition, Serletic heads up business development at Dark Burn, which specializes in game trailers.
“We’ve been big fans of each other for so long that joining forces feels very natural,” says Serletic. “They are as wonderful as they are talented. Fun is how The New Blank defines each collaboration, even as they are incredibly serious about what they do. Holistic in approach and thoughtful in process - it’s a rare combination, which clients value as do I.”
“We’ve long admired what Erin has brought to each role and company, and have informally sought her astute advice over the years,” adds The New Blank co-founder Sevrin Daniels. “For everyone, this is a connection point and collaboration made official at the perfect moment. We are excited to have her as our voice and ongoing presence in the national market.”