SAN FRANCISCO — One Twenty Nine Films (onetwentyninefilms.com) is expanding to the East Coast and widening its scope beyond its niche in advertising production into original content. The company recently hired veteran producer Robert Mulligan to serve as its executive producer in New York City. Previously director of content at Momentum Worldwide, Mulligan will oversee production activity in New York and work to develop new business in commercials, branded content and digital media. He will also team with One Twenty Nine Films founder Nick Seuser to further the company’s plans to develop television, feature and documentary content.
The company has a history of success on the West Coast, and is now aiming to establish a national presence while also tapping into a diversifying advertising market and booming demand for original content.
“We have great relationships with agencies in San Francisco and the West, as well as tech companies and other brands based here, but we want to broaden our reach,” says Seuser. “We have a wonderful roster of directors and we want to create new opportunities for them by forging relationships with agencies in New York and elsewhere, and by moving into original content.”
One Twenty Nine Film’s roster includes directors Adrian Rojas Elliot, Daniel Mabe, David Rosenbaum, Ian Schiller, Mary Dauterman, Max Gutierrez, Nicholas Weigel, Patrick Biesemans, Rosie Haber and Tony Benna. Their recent work includes projects for Netflix, Specialized, Head, Google, Nike, and Alfa Romeo.
With more than 20 years of experience as an agency and production company producer, Mulligan is well suited to lead One Twenty Nine Films’ East Coast operations.
“He’s a strong EP with a great rep and established industry relationships in New York City,” Seuser notes. “He has the wherewithal and the expertise we need. He’s comfortable in both the agency and production worlds. He has hands-on experience in every type of production, and we are fortunate to have him on our team.”
At Momentum Worldwide, Mulligan produced commercials, branded content, and virtual reality projects for clients that included American Express, SAP, Verizon, Facebook and Amazon. Prior to joining Momentum, Mulligan spent two decades collaborating with many top filmmakers. After receiving his Master of Fine Arts, from the Royal Academy of Dramatic Arts in London, he independently financed Boxed, a feature film he wrote, produced and directed. The film received multiple awards from domestic and international film festivals, opening the door to New York’s vibrant filmmaking community. He was then tapped to write and produce the Jane’s Addiction’s documentary Enit Festival. He went on to spend the next six years producing music videos and commercials before joining F.A.Q. Productions/Partizan Films, New York as executive producer.
One Twenty Nine Films, New York is now in pre-production for an advertising campaign for a major bank, and kicking off branded work for two prominent San Francisco-based tech companies. It is also in talks with a major streaming distributor to create original content.