NEW YORK CITY — Boutique post house Wax (http://wax.tv), with offices in New York and Boston, recently strengthened its roster by bringing on multifaceted editor Alvaro del Val. He brings nearly 15 years’ worth of editorial experience, having established and honed his craft in Madrid and Dubai, where he worked on projects for global clients such as McDonald’s, Mercedes-Benz, Toyota, Nissan and Nestle. He later made his way to New York City, spending three years in the US before making Wax his home.
“Wax has a great reputation in the market and has been consistent in doing things well since the day they opened the doors,” says del Val. “I love their approach to the industry, the clients and the employees alike. Their approach to each editor is very personal and they develop a specific strategy to get each of us to the place we’re aiming for. I know I’m in the right hands to push my career forward.”
Del Val’s work has canvassed the creative spectrum, from commercials and music videos to short documentaries and films. More recently, he brought his creative editing skills to projects for the likes of Fitbit, the short documentary The Kicking Yoda, Marriott’s documentary short series Storybooked, and Volvo’s Song of the Open Road. Regardless of the medium he works in, the Spain-born del Val always lets the narrative inform and drive his creative editing approach.
“The story within is the most important part and is the core of every project,” says Wax’s newest editor. “You need to find the leitmotif of the piece you are editing to understand what style and tempo is needed. It’s nice to try different approaches, and new ways to tell a story, which is always a challenge, but I like to explore and discover. It’s like discovering a new treasure that was hidden underground, and now you just want to share that beautiful discovery with the world.”