NEW YORK — Trollback + Company (http://trollback.com) recently worked with The World Bank and We Mean Business on a pair of spots that look at the challenges and opportunities being presented as a result of climate change. The videos are graphically driven, with clean, iconic elements used to illustrate how business and government can work together to overcome climate change challenges and achieve success.
In the near future, new economic opportunities will available to companies that can innovate low-carbon technologies. We Mean Business works closely with influential businesses and investors to help foster collaboration and development.
According to Erica Schrager, head of production at Trollback + Company, the studio spent approximately six weeks working on two videos. Trollback relied on the Adobe Creative Suite to complete the project, which will live on the We Mean Business Website (www.wemeanbusinesscoalition.org). It was also shown at a conference during Climate Week in New York.