NEW YORK — Audio post house Sound Lounge (www.soundlounge.com) has launched Sidecar, a new in-house, on-camera arm that will be lead by casting director Anthony Pichette. Pichette comes on board from Kipperman Casting, where he worked on numerous network campaigns, regional commercials, industrials, promos and Webisodes.
His experience includes casting for major brands, including Coke, Nintendo Wii, Olive Garden and Six Flags. He also assisted in-house casting departments at networks such as Nickelodeon (Blue’s Clues) Sci-Fi, Food Network, Spike and MTV.
Sidecar will allow Sound Lounge’s Casting division to be a one-stop shop for all casting needs, giving dedicated direction, hand-selecting talent and bringing a fresh perspective to the casting breakdown.
“Our casting division at Sound Lounge continues to grow and we’ve recognized the need to expand and diversify our offerings and capabilities for clients,” explains Sound Lounge COO, Marshall Grupp. “Being based in New York, we’re in a unique position to tap into the city’s incredibly diverse talent pool. We couldn’t be more excited about this new venture.”