PROMAX/BDA TO HONOR HUGH HEFNER
CNN’s Larry King will interview Hefner, who will discuss how the art and design of Playboy has influenced American culture. The session is scheduled to take place on June 24 at 1:00pm.
Also addressing PromaxBDA attendees will be songwriter/producer David Foster and Discovery Communications COO Peter Liguori. In Foster’s “An Evening with the Hitman" presentation, he will talk about the creativity and inspiration that has led to his impressive career, which includes winning 15 Grammy Awards. Liguori’s session will look at the importance of harnessing opportunity in an age of true multimedia.