NICE SPOTS CREATES DIGITAL LIBRARY FOR BURGER KING
Launched in 2005, Nice Spots (www.nicespots.com) offers proprietary technology and an intuitive user interface that enables seamless collaboration, distribution, archiving and asset management on a global scale.
The Burger King library is branded with the BK logo and core color palette, and provides functionality for uploading, downloading, archiving and distributing all of BK's broadcast quality media. The customized application allows BK franchisees to view their latest commercials in all markets. International marketing teams can view and order food footage to create additional commercials.