NAB SUPER SESSION TO LOOK AT 'PERSONALIZED CONTENT'
Jimmy Schaeffler, founder/chairman/chief service officer of The Carmel Group will moderate "Personalized Content: Is It TV's Next Given," which will include representatives from Diego, Frame Media, Starz and ZillionTV. Interactive TV, DVRs and video-on-demand (VOD) have changed the way content is viewed by consumers and the way programmers, distributors and advertisers deliver content. Members of the executive panel will discuss the opportunities personalized television will provide for non-profit applications in emergency, government, and educational content arenas, as well as the new developments in personalized content that will impact the changing media industry.
Panelists will include: Mitch Berman, the chief executive officer (CEO) of ZillionTV; Greg Gudorf, the CEO and COO of Diego; Ray Milius, the senior VP of programming operations at Starz; and Alan Phillips, the CEO of Frame Media, Inc.