IDC ACQUIRES PHOENIX PRODUCTIONS, LAUNCHES AIR STATION
Phoenix Productions specialized in consulting for magazine publishing
companies, expanding their brands to the Web through video and rich
media programming and advertising. The company recently worked with
Busboy Productions to develop motion branding for Comedy Central’s
upcoming series Important Things with Demetri Martin.
Air Station (www.airstation.tv) will operate as a video production, motion branding and motion design studio.
“We’re very excited that Chris has assumed the new role of president of
Air Station,” says IDC CEO/president, Marcy Gilbert. “Chris has a
unique creative vision and the acquisition of Phoenix Productions
completes our production capabilities and significantly increases our
post production facilities and services for commercial, broadcast and
film projects.”
Gilbert will also serve as Air Station’s CEO. Air Station is in the
process of expanding its facilities to include eight editing and motion
graphic/animation rooms featuring Final Cut Pro, Avid, Pro Tools,
Combustion, After Effects and Shake.
The company’s inaugural project, a series of :10 HD spots for Verizon,
SAP, Cartier, Rolex and Marriott Hotels, will be shown by Avid during
NAB 2008.