February 12, 2008

AVID APPOINTS KIRK ARNOLD VP/GM

Arnold brings to Avid more than 25 years of management experience, leading both multi-national corporations and ground-floor start-ups. Prior to joining Avid, she served as vice chairman and CEO of Keane, a provider of business transformation and outsourcing services. Before that, she was executive VP of product development and management for Fidelity Investments. She has also served as president and CEO of NerveWire, Inc.

Arnold started her career at IBM, where she served in a variety of sales and sales management positions.