The package follows the concept of kids building versions of the Me TV logo out of everyday objects. Roger's concept ultimately influenced all aspects of the show, including its open, set, music, Website and on-air promotions.
Me TV launched on February 20th and is a live, interactive programming block that features kid-/user-generated content.Hosted live from New York City by Alexandra Gizela and Jordan Carlos, Me TV wraps around the network's regular program line-up, includes a studio audience and features several kids each day live via webcam. The block also incorporates online voting, interactive gaming, giveaways and celebrity guests.
The package was created using a Panasonic HVX 200 to capture elements, along with Adobe's After Effects, Photoshop and Illustrator software. Additional applications used on the project included Autodesk Maya, Maxon Cinema 4D and Boinx iStopMotion Pro. Roger uses Mac G5 workstations.