Boring's extensive sales experience includes serving as
director of California sales for Avid, where he exceeded company growth
expectations while managing multiple large-solution implementations. There, he
also organizing industry events to showcase the company's technology, and
initiated and completed a demo facility in Burbank. He also operated his own
systems integration and reseller business, HomeRun Media, through which he
established partnerships with manufacturers and completed projects for media
companies such as Technicolor, ADS Hollywood, NGTV, TV Guide, HGTV, SiTV, and Sony
Pictures Entertainment.