Dog & Bone is geared toward all ages, and uses a classic
cartoon style, old school gags and character cuteness to amuse audiences. The
Smoonix mobile TV channel it appears on is one of the first dedicated to
animation and will debut in France through operator Bouygues
Telecom.
ACE Entertainment distributes mobile content through its
subsidiary ACE Mobile. Smoonix TV is one of the first animation channels
developed for mobile phones and consists of short format programming ranging
from :30 to 2:00. Dog & Bone will have a dedicated WAP (Wireless
Application Protocol) site allowing users to customize their mobile phones with
content such as wallpapers, GIFs, video and ringtones based on the series.