MUNICH, GERMANY — Arri has updated the software for its Alexa and Alexa Plus film-style cameras with the Software Update Packet (SUP) 4.0. All new Alexa cameras will have SUP 4.0 installed, and all ex ...

July 7, 2011

BURLINGTON, MA — In the wake of the controversial introduction of Apple’s Final Cut Pro X and the simultaneous discontinuation of FCP 7, Avid, like Adobe last week, is offering an incentive to Final C ...

July 6, 2011

SANTA CLARA, CA — Assimilate’s Scratch Six, and Scratch Lab are now shipping — both products were released simultaneously and are available for Mac OS X and Windows 7.

July 5, 2011

SAN JOSE, CA — Adobe is looking to capitalize on the rumblings created by the latest release of Apple’s Final Cut Pro X with its new "Switcher Program," which offers 50 percent savings on CS5.5 produc ...

July 1, 2011

NEW YORK — Training organization Future Media Concepts (www.FMCtraining.com) will be offering three options for Apple’s new Final Cut Pro X application. The educator will provide 45-minute online trai ...

June 30, 2011

LOS ANGELES — I thoroughly expected to see the Hollywood post community villagers, torches aloft, en masse at Tuesday nights Los Angeles Final Cut Pro User Group (LAFCPUG) meeting. I anticipated rioti ...

June 29, 2011

Last Tuesday, Apple released Final Cut Pro X — a statement, which does not come as a surprise to the post community. However, what has stunned many of us since then was HOW they released it.

June 27, 2011

PORTLAND, OR — Red Giant, makers of plug-ins and apps for visual effects, is offering Magic Bullet 11, a big release that includes Looks 2 and the new Cosmo.

June 27, 2011

HOLLYWOOD — Warner Bros. Pictures’ summer action adventure Green Lantern brings the popular comic book hero to the big screen for the first time. Directed by Martin Campbell and starring Ryan Reynolds ...

June 24, 2011

I met with some folks from Apple, just a day after Final Cut Pro X was made available on the App Store, and almost as soon after the new release started coming under fire. Both of the company’s demo a ...

June 23, 2011