NEW YORK — Industrial Color (http://industrialcolor.com), a 25-year-old creative studio known for its high-end fashion and beauty work, has added editor (L-R) Bruce Ashley and executive producer Gary Giambalvo to its staff. According to company COO Mathieu Champigny, the appointments represent a strategic step in the company’s growth strategy to targeting advertising and branded content production.
“For years the creative capabilities of Industrial Color in areas such as post production, VFX and animation has largely been a secret known primarily to the fashion/beauty world,” Champigny says. “But with the content creation growth globally, we see an incredible opportunity to partner with major agencies and add creative value to their most challenging projects. The addition of a creative force like Bruce and executive producer like Gary reflects our commitment to doing great work and offering clients a combination of talent and technology rarely seen today.”
Hailing originally from Australia, Ashley has built his reputation as a top video editor thanks to his eye for the visual arts. His credits include work for Tiffany, Avon, DKNY, Raw Spirit and Clinique. He has also contributed to projects for Coca-Cola, Guinness, NBA, Facebook and Red Bull. In addition to his commercial work, Ashley also has notable music video credits for the likes of Madonna, Bruce Springsteen, INXS, Santana and Pearl Jam. Early in his career, Ashley
spent time at New York post houses Mad River Post and 89 Greene Street. He also worked at television networks in Australia and London. In 2007, Ashley joined the post house Company X.
EP/director of integrated production Giambalvo is a veteran production executive whose résumé includes work at the Studio, Curious Pictures. He is also a longtime committee member of the AICP digital board of directors.