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New Maxon Website inspires creativity & competition

July 15, 2014
New Maxon Website inspires creativity & competition
FRIEDRICHSDORF, GERMANY — 3D software developer Maxon has launched a new Website where digital artists using Adobe After Effects CC and Cinema 4D Lite can compete in theme-related animation contests. 

Maxon’s Cinema 4D Lite is a limited version of the company’s 3D package and is bundled with Adobe Creative Cloud and After Effects CC. This live 3D pipeline inside After Effects allows users to import 3D objects and use them in 3D scenes without leaving After Effects. 

The WinC4D.com kick-off competition, titled “Ultimate Prize Fight,” invites contestants to submit a :10 prize fight-themed animation. Maxon has made assets (models, textures, etc.) available on the site to kick start contestants’ projects and creative juices. To enter the WinC4D competition, contestants must produce an original animation of :10 or less, in line with the theme, using Adobe After Effects CC and Cinema 4D Lite. Enthusiasts and contestants visiting WinC4D.com now through September 30, 2014, can recognize their favorite entries by giving “Props” or “Paper Plate Awards” in a variety of categories. The Grand Prize entry will be selected by a panel of acclaimed 3D artists and will receive a copy of Cinema 4D Broadcast.

“Since it was bundled in After Effects last year, Cinema 4D Lite has garnered a lot of interest from 2D artists excited to explore 3D design,“ says Paul Babb, president and CEO, Maxon The Americas. “Unfortunately, busy designers don’t always have free time to develop additional skillsets. We came up with the idea of WinC4D.com to give them motivation to explore integrating 3D into their After Effects workflow.”